It takes a lot of time and effort, before and after one’s book is published, to get good reviews and interviews. Of course, it always helps if what you write is good in the first place! Assuming that it is, there are several steps that can be taken. These include: research which blogs review and feature work similar to yours, and contact them about a review and/or interview. Next, do the same thing with magazines, journals and online sites. Find out which ones are related to your topic (or story) and get a hold of the editor with a brief description (short paragraph) about the book, the cover, your publishing history, and contact information. The other folks to get ahold of are book reviewer’s at major newspapers, and producers of radio and TV shows that talk about books, and are looking for guests. These can include a variety of podcasts as well.
Here is a wonderful review I received for The Last Conception from the Extraordinary Bliss Mistress and author, Edie Weinstein.
“The Last Conception” is a bhakti-fest of love and loss, hope and courage that comes in unexpected packages. Take a peek into the lives of an Indian-American family faced with an unusual demand of their medical professional unmarried daughter whose job and personal life intersect in unanticipated ways. Although happy endings are never guaranteed, it seems that one is in the offing for this savory literary masala.
— Edie Weinstein, author of The Bliss Mistress Guide To Transforming the Ordinary Into the Extraordinary.
If you are unfamiliar with the story, here’s a brief description.
A successful embryologist (Savarna Sikand) must make difficult and life-changing choices. Should she continue devoting her soul to work and party with her girlfriend Magdalena or settle down with Charlemagne (Charley) and have children? If she decides to have children, how and when will they start the process and what will it take to convince her conservative East Indian mother to stop trying to marry her off to a “good man”? If that isn’t enough pressure, throw in the bomb her parents plant when they tell her she MUST have a baby because she is the last in line of a great spiritual teacher who reportedly never had children!